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Strategic Planning: Connecting Vision and Identity to Library Value

Strategic planning can often be misguided or nonexistent, causing libraries to be stagnant or unable to move forward. A lack of strategy also leaves libraries vulnerable for budget cuts or worse. But libraries can place themselves in a position of great value in their community. Through strategic planning, libraries can learn to set goals and advocate, communicating a level of value that sets them apart, and allow the people in it to thrive.


From this webinar, you will:

• Develop an understanding of strategic planning

• Identify a vision for your library and set goals

• Understand the value of moving forward

Strategic Planning: Connecting Vision and Identity to Library Value


$25 per person for 4+licenses

  • Jennifer Blair is the Head of User Services Librarian and Assistant Professor at Azusa Pacific University. Her role is dedicated to the user experience, including marketing the library, and teaching. She has extensive experience teaching online courses in design and computer literacy. Jennifer holds a B.A. in Graphic Design, a M.A in Education with an emphasis in Educational Multimedia, and a M.S. in Library and Information Studies. Her experience in academic and public libraries as well as work experience in art and design allow her to employ visionary strategies to enrich progress and enhance advancement for students.

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