Are you tired of sending press releases that don’t get picked up by the media? You’ll want to identify the reasons: Is your writing sub-par? Is your timing off? Are you sending the right information to the right outlets?

To learn how to successfully get the media to help you spread your library’s news, sign up for this webinar with Kathy Dempsey. She’s not only a library marketing maven; she’s also a member of the media who’s gotten thousands of press releases during her professional lifetime. This webinar will cover these topics:

• Writing and proofreading basics

• Press release templates

• Being newsworthy

• Forming media relationships and partnerships

• Sending Press Releases and graphics; following up

• Print vs. digital work

Stop wasting precious time working on Press Releases that won’t get picked up. Learn the Who, What, Where and Why of reaching editors effectively. LEVEL: INTERMEDIATE

Estey Shelving

Easy Tablet

Making Your Press Releases More Effective

About Us | Contact | Advertising & Marketing